Master Marketing Management - English
Si has realizado este curso, ¿por qué no darnos tu opinión?. Si lo haces, estarás ayudando a miles de personas que, como tu en su momento, están intentando cambiar su vida a través de la formación. No hay mejor ayuda, para decidirse entre miles de cursos, que la opinión de una persona que ha vivido la experiencia de cursarlo, miles de personas te lo agradecerán.
Danos tu opinión detallada sobre el Master Marketing Management - English. No olvides decirnos que te pareció el temario del curso, el profesorado, la accesibilidad al equipo del centro para resolver tus dudas y, en el caso de los programas online, la calidad del campus virtual.
El Master Marketing Management (English) es presencial y se imparte en Barcelona. Se imparte en Inglés.
Methodology
· The methodology is based on active learning and ongoing practice. Effective and beneficial training comes as a direct result of being actively involved in the course.
· All members of the teaching staff are all leading professionals in their chosen field.
· To provide the student the best tools, knowledge and abilities in order to succeed at an executive level in marketing management.
· To show you how to make beneficial decisions for your company on an international level through an accurate analysis of the global market, strategic planning, market segmentation, as well as budget management.
· To effectively teach you the ethical principles required of an executive in this field.
1. The Marketing Management in the company: organization.
2. Product Manager: policies design and implementation and Marketing Plan.
3. Products Strategy and Brand Positioning: globalization and decision making. Competitive Analysis.
4. Sales Forecasts: -Forenet- (System Specialized in Business Forecasts) Evaluation of the Innovative Products demand. Market Research.
5. Product quality, logistics and distribution.
6. Trade Fairs, Conventions and Congresses.
7. Customer Marketing: techniques to attract more customers and Customer Loyalty. Possible scenarios to enter the market.
8. Marketing in Industrial Companies and Service Companies.
9. Optimization of product margins. Price Policy.
10. Determining Global Commercial Budgets. Profits Maximization.
11. Strategic External Analysis: new markets, control of new distribution channels.
12. Analysis of the Consumer’s Behaviour.
13. Technological Innovation applied to Marketing.
14. Branding: managing the brand value. Strategy of brand portfolio.
15. Markets internationalization and globalization.
16. Application of Marketing 2.0 in the company.
17. Social Responsibility Marketing: strategies.
18. Balance Scorecard: strategies design for the business management.
19. Final Project: Strategic Business Plan.
Dates & Timetable:
·Duration one academic year
·Start: Consultar
·Timetable: 2 días entre semana 19:00-22:00 or Saturdays 9:00-14:00
Price:
5.100 euros.(possibility of financing)
Pide Información SIN COMPROMISO
Programa con matriculación cerrada. Cumplimentando el siguiente formulario te avisamos cuando vuelva a abrirse
10 personas se han interesado por este curso en las últimas semanas
Otros Cursos que podrían interesarte:
Curso Técnico Superior en Marketing y Publicidad - Grado Superior
Obicex, Formación Profesional a medida
Master en Dirección Comercial y Marketing Executive
